Igishushanyo Mbonera cyo Gutangiza Ubucuruzi

Iyi course igamije gufasha abantu batangiye urugendo rw’ubucuruzi (abatarigeze batangira cyangwa bafite igitekerezo gusa) kumenya uko bahindura igitekerezo cyabo kikavamo ubucuruzi butanga amafaranga.

Umunyeshuri aziga uburyo bwo guteza imbere imitekerereze ya rwiyemezamirimo, kumenya amahirwe ari mu bibazo by’abantu, no gukora ubushakashatsi bufasha kumenya niba igitekerezo cye gifite abakiliya n’isoko. Azanasobanukirwa uko ategura business model(Uburyo ubucuruzi bukora kugira ngo bubone amafaranga), uko ashyiraho ibiciro, n’iby’ibanze bisabwa mu gutangiza ubucuruzi mu buryo bwemewe.

Iyi course inagaragaza uburyo bwo gutangira marketing na sales n’uburyo bwo kugera ku bakiliya ba mbere, ndetse n’uko ushobora kubona amafaranga ya mbere (first revenue) utiriwe ugira igishoro kinini.